UX Testing playbooks

[CXL]

20 Playbooks

Playbooks for ongoing testing

7 Playbooks Last edited by @hesh_fekry 2023-11-14T10:44:24Z (UTC)

Capture feedback on mobile devices

Get live feedback from recent purchasers and near-purchasers to use as the basis for your experimentation program.

Perform a UX benchmark study with SURP-Q

Gain valuable insights on areas you could improve through competitor data.

Perform competitive UX benchmarking

Decrease bounce rate and increase revenue.

Benchmark UX with CUX model

Get insights into your site’s UX strengths and weaknesses, and make better optimization and prioritization decisions.

Identify and fix UX issues

Design a better user experience that improves your conversion rate.

Use website heatmaps to find common UX roadblocks on Lucky Orange

Find common user experience (UX) roadblocks by using website heatmaps.

Evaluate your CTAs using website heatmaps

See how your CTAs perform on your website and better inform website testing ideas.

Pre launch testing

2 Playbooks Last edited by @hesh_fekry 2023-11-14T15:05:39Z (UTC)

QA your landing page

Fix marketing and technical issues before you start sending traffic to a landing page.

Perform website quality assurance

Create fully functional websites and landing pages that convert better.

Design based on eye-tracking data

Create a usable, friendly site.

Testing prototypes

2 Playbooks Last edited by @hesh_fekry 2023-11-14T10:42:38Z (UTC)

Wireframe a page to test

Create a better test page without wasting resources and communicating the effects of you tests easily with your team members.

Identify problem fields in your forms

Reduce abandonment, increase conversions and improve UX.

Usability testing

3 Playbooks Last edited by @hesh_fekry 2023-11-14T10:45:32Z (UTC)

Run website usability tests

Analyze user experience issues on your website that are lowering your conversion rate.

Perform usability testing

Increase conversion by improving usability.

Conduct icon usability testing

Optimize the icons on your site to improve user experience.

Last edited by @hesh_fekry 2023-11-14T15:20:44Z