UX Strategy playbooks

[CXL (CXL Playbooks)]

9 Playbooks

Redesign around UX

Create a better performing website to increase user satisfaction and conversions.

Minimize risks in a redesign project

Reduce the chances that a major site redesign performs worse than the current version.

Convince management to care about UX

Improve customer loyalty, decrease bounce rates, and increase conversions and sales.

UX Process playbooks

2 Playbooks

Apply design principles to improve UX

Produce user-friendly, aesthetically pleasing, and financially rewarding results.

Avoid costly UX mistakes

Improve user engagement.

Optimize your B2B website's UX

Improve user experience and increase lead generation.