Reporting on strategy

Step-by-step playbooks CRO

cro, playbook, 1-strategy, reporting-on-strategy, marketing

CXL (CXL Playbooks) March 23, 2022, 11:05pm 1

5 Playbooks

Get management buy-in for CRO CRO

Get buy-in for CRO from the right people.

Create a business case for CRO CRO

Get your organization onboard with testing.

Get management buy-in for CRO v2 CRO

Improve your website’s conversion rate and secure future investment.

Calculate the ROI of your CRO program CRO

Secure future investment in CRO activities.

Share CRO program results with stakeholders CRO

Gain stakeholder buy-in and secure future investment in optimization efforts.

CRO phase 1 - Strategy

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