The new Selling on Marketplaces course is live. For anyone looking to remain relevant in the coming years on marketplaces, namely Amazon. It always starts with Amazon.
- Know and understand exactly what a marketplace is, why you need to be on them as a brand, the core components of marketplace sales, and big contenders.
- Where opportunity is, how to gauge it, and what to tackle first. (P.S. It always starts with Amazon.)
- How to effectively set up your brand presence on marketplaces and get the ball rolling. Why telling Brand Story is key and how to do this well.
- Optimize the conversion rate on your PDP (Product Detail Pages) to convert the highest amount of traffic to consumers.
- Follow the customer journey and find out how to create more than just sales. Learn how to create a loyal following and eager brand evangelists.