We are trying to figure this out asap, right now we are weighing up the format that would best work for this as things are moving so fast. Impact is at this point unknown also, so any advice is to be taken with a massive pinch of salt.
Impact on organic traffic maybe a big thing here. But it also applies to everyone. Again unclear on what the next steps might be.
There is no right way at the moment. The only thing i can advise personally, at this stage, is to map out your processes into swimlane diagrams, look at repeat process that could be addressed with language processing, and look at how you can use the available technologies to reduce manual work.
I think the key here is to experiment with this stuff asap. Small tests, MVPSand play around with it. Waiting for the right answer maybe dangerous. That is what is making this topic so hard at the moment to produce solid and deep content for.
Sure we can make the superficial do this or that. Or introduce topics on how it affects marketing. However this stuff is also everywhere and loses value/credibility fast. So putting a CXL point of view on it right now will also ultimately lead to the same fate.
What we ARE doing about it is working out the fundamental pillars behind this and how those are impacted. For example if you understand user research deeply, then utilizing this technology become an advantage rather than a risk. Even if the application is short lived. It just helps you win at that ONE thing for a short period. The law of shitty clickthroughs…but slightly different
I wish I had a better or more structured answer for you at this stage, the topic is fundamentally fast moving. And we want to get this right.
Hi @hesh_fekry, how about updating the mini-degree first so we don’t have to waste our time taking outdated courses just to get certificates?
In the Analytics mini-degree, you have at least one entire section that is outdated - Universal Analytics. You have already recorded new lessons from Cory Watson, Fred Pike, and Charles Farina, but we still have to complete the old Universal Analytics path to take the exam.
Please update the program because I don’t want to waste my time learning a platform that is going away in less than two months,
@hesh_fekry my suggestion is to replace these outdated lessons with the new ones, with a note that they exist but are archived - actually the opposite of what you’re doing now. This would allow us to follow and complete the program without having to learn a tool that won’t exist in the near future.
And as soon as the intermediate and advanced lessons of GA4 are ready, you can let us know by email.