Use videos at middle of the funnel

[CXL (CXL Playbooks)]

5 Playbooks

Create a video for the middle of the funnel

Convert visitors into leads for your business.

Use video marketing for B2B lead generation

Improve movement through the top and middle of your sales funnel and turn your site into a destination.

Create product or service videos for the middle of the funnel

Nurture leads and increase conversions.

Create case study or testimonial videos for the middle of the funnel

Educate visitors, help them evaluate your offering, and push them to the bottom of your funnel.

Create About Us or culture videos for the middle of the funnel

Encourage leads down your sales funnel.