Use video on social media

[CXL (CXL Playbooks)]

27 Playbooks

Create a Facebook video event header

Grab the attention of visitors to your event page and advertise the key messages of your event.

Use video on Instagram

2 Playbooks https://community.cxl.com/t/130 https://community.cxl.com/t/57

Create an Instagram video advert

Promote your products or services with an Instagram video advert.

Create an Instagram stories video advert

Promote your products or services and drive conversions with an engaging video ad.

Use video on Linkedin

3 Playbooks https://community.cxl.com/t/1068 https://community.cxl.com/t/1589 https://community.cxl.com/t/132

Create successful LinkedIn video ads

Improve your video viewing and engagement rates on LinkedIn.

Upload videos of events to LinkedIn

Build brand trust, provide industry insight, promote another event, or drive website traffic.

Plan a LinkedIn video strategy

Consistently create video content on your LinkedIn profile that supports your business goals.

Create and share authentic video content on TikTok

Tell your brand story in a natural, genuine, and relatable way.

Create a marketing TikTok video

Increase brand awareness, promotion, and audience engagement.

Record your TikTok video

Get more views, build brand visibility, and generate leads.

Use video on YouTube

11 Playbooks https://community.cxl.com/t/1666 https://community.cxl.com/t/1767 https://community.cxl.com/t/1539 https://community.cxl.com/t/1649 https://community.cxl.com/t/899 https://community.cxl.com/t/1387 https://community.cxl.com/t/1807 https://community.cxl.com/t/1758 https://community.cxl.com/t/1814 https://community.cxl.com/t/900 https://community.cxl.com/t/1867

Analyze your video performance on YouTube

Improve your video marketing.

Analyze your video performance on YouTube v2

Improve your video marketing.

Brand your YouTube channel

Consistently engage your target audience.

Create a YouTube intro video

Increase brand familiarity.

Optimize your video for YouTube

Rank higher in YouTube search and increase your outreach.

Make a YouTube playlist for marketing

Make it easier for viewers to find your videos and increase watch time.

Promote your YouTube channel

Get viewers, subscribers, and engagement.

Optimize your YouTube videos for SEO

Improve search presence and rank for relevant search queries.

Utilize thumbnails on YouTube

Improve click-through rates and create a strong brand for your channel.

Write an effective YouTube title

Attract more prospects to your videos and increase brand awareness.

Create a YouTube channel trailer

Encourage new viewers to subscribe to your channel.