Use podcasts for marketing

[CXL (CXL Playbooks)]

10 Playbooks

Create a podcast strategy

Get access to an engaged listener base with an in-house podcast.

Use ads in podcasts

Create new revenue streams.

Get equipment to start a podcast

Create, host and distribute your podcast.

Choose a format for your podcast

Build your listener base and position yourself as an authority.

Find a host or co-host for your podcast

Build an audience by finding an engaging and likeable host who compliments the brand you are attempting to promote.

Host a podcast

Share engaging content and expert knowledge with your audience to build lifelong relationships.

Monetize your podcast through sponsorship

Find podcast sponsors to generate revenue.

Edit your podcast during post-production

Take your raw podcast through the different stages of post-production editing, from planning to SEO.

Promote your podcast

Build a large, active listener base.