Boost search engine ranking, increase traffic, retain site visitors, and increase conversion rates.
Choose a location from which most of your traffic comes. Go to Audience > Demographics > Location in Google Analytics, to identify the location with most of your traffic.
Start the test. Run at least three tests for a more accurate result.
Install and activate a caching plugin like W3 Total Cache for a WordPress website, or install one at the hosting level.
For AWS users, Datapath.io improves latency by 60% on average, thereby decreasing Round Trip Time from 3.7 seconds, to 1.6. For non-AWS users, consider using a CDN network like Cloudflare that will serve your website from various locations around the world, improving local access.
Use Query Monitor or Plugin Performance Profiler to find plugins that are causing problems. If you don’t have access to either tool, run a website speed test with all your plugins activated, note the website speed. Deactivate plugins you suspect of causing problems, large plugins are worth testing, then rerun the speed test.
Deactivate each of your plugins in turn and run a speed test between each. Delete those you find responsible for slowing down your website.