Optimize your forms for users and increase form sign-ups, leads, and conversions.
ImageScape reduced their number of form fields from 11 to 4, and experienced an increase of 160% in forms submitted, and a 120% increase in their conversion rate.
An eye tracking study by Cxpartners showed that single column forms work better.
Vast.com increased their conversion across the board by 25-40%, by using Mad Libs style forms.
Popup forms are known to boost email subscriptions, but Visual Website Optimizer got 50% more signups thanks to a popup sign-up form.
Performable changed the color of their buttons from green to red, and saw a 21% increase in conversions.
TextMagic changed their button text from Buy SMS Credits to View SMS Prices and saw a 37.6 improvement in conversions.
SAP BusinessObjects turned their regular blue link into a big button, and improved conversions by 32.5%.