Calculate total conversions from multiple objectives in a single funnel step.
Identify the goals you need to combine.
For example, for a site focused on obtaining leads, the main goal is achieved when a potential customer makes contact by email, a form fill, or a phone call.
To create a dimension, select Resource > Manage added data sources > Edit > + Add a Field.
If you need the dimension only at the table or graph level, then click + Create New Field at the end of the Fields picker, or, in the selected dimension area, click + Add dimension.
Build the metric using math operators in the formula box.
For example, to calculate a collective goal of Leads, you just add the different goals (email contacts + phone call contacts + form contacts).
Use your calculated metrics to visualize your total conversions.